Name: Nuevo Teatro Year: 2014 Client: Nuevo Teatro Categories: Graphic, Logo and Interior Design Authors: Iglú Interiorismo & Vasyl Pavlyuchok

This project was developed in collaboration with the design studio “Iglú Interiorismo” to transform an interior space into a new cafe located in Molina de Segura (Spain). The name of the cafe is inspired by the first theatre of the city, which was inaugurated in 1929 and was located in this same place.

Overview ——

Historical pictures of the first theater of the city that was founded in 1929 and was located in the same place.

The logo of the cafe captures the spirit of the theatre, representing the stands and the most emblematic performances of these spaces such as “comedy” and “tragedy”, both represented figuratively in the two letters "o" contained in the name.

Logo ——

The interior had to be completely redesigned in terms of furniture, lighting, materials and finishings, as well as all the graphic contents. Regarding the graphic designs, these include a bit of history of the first theatre of Molina de Segura, represented on the wall at the entrance. On the other wall were collected and represented the posters of some plays from previous years. And finally, many other personalized designs inspired by nature, food and drinks were created, to include them on the columns of the cafeteria, refrigerators and the remaining walls.

Interior ——

A 2-page menu was also designed that included both food and beverages that could be ordered at this location.

Menu Design ——

For the social networks, two versions of the photo were designed (in black and white), which included the logo of the establishment in the central area, the address and phone number in the lower part, and a set of symbols of the letters "O" (referring to comedy and tragedy) in the background.

Social Profile Photo ——